Will Asher is not just a name on the leaderboard—he is the standard. A two-time World Champion and multiple-time Masters Champion, Asher has spent over two decades redefining what elite performance looks like in the sport. With a career built on consistency, resilience, and raw technical talent, he’s become a cornerstone of modern water skiing. Asher’s long-standing partnership with HO Skis and his central role in FlowPointTV content have helped elevate both the athlete and the sport into new cultural territory. Now, at 42 years old, he’s still ranked No. 1 on the Water Ski Pro Tour—something almost unheard of in a sport dominated by youth and fast-twitch explosiveness.
Today marks the release of “Beyond the Wins”, the third episode in the Soul of Skiing series by FlowPointTV and HO Skis. It’s not just a highlight reel or a career recap—it’s an honest, introspective look into the hard lessons, sacrifices, and internal battles that have shaped Will’s journey. From the grueling years spent in the ski shed, developing himself as a Master Craftsman and shaper, to the internal challenges of doing what he thought it would take to be the best in the world, Asher opens up like never before. You’ll see the pain behind the podiums and the purpose that still drives him after all these years. In a sport that demands everything and guarantees nothing, Beyond the Wins shows why Will Asher is more than just a competitor—he’s the embodiment of what Soul of Skiing is all about.